How to Use Texting for First-Time Guest Follow-Up
A common challenge many churches face is getting first-time visitors plugged in. Even with a welcome team or a next steps area, a new family drops in one Sunday, never to be seen again. Sure, a connections pastor may have gotten info and uploaded it to your church management software. But often, this is as far as it gets.
Coming up with and implementing some type of automated connection process is a daunting task. There’s no magic bullet, but texting is one of the best tools you can use.
Texting has the highest open rates (text open rate is about 97%, email is only 25%), and it’s the fastest medium you can use. So if you're looking for some some strategy inspo, we’ve got a few ideas.